We all experience failures, setbacks, and mistakes on the author journey — but if we learn from them, they can be the basis for our greatest success. In this episode, Orna Ross and Joanna Penn share their biggest mistakes, failures, and setbacks as well as lessons learned.
This interview originally went out on the Ask ALLi Podcast on 11 December 2020.
In the intro, #1 NY Times bestselling urban fantasy author, Ilona Andrews, shares why going indie is such a good idea; Wattpad has been bought by South Korean company Naver [The New Publishing Standard]; US publishing had its best year in a decade in 2020 according to NPD Bookscan and Overdrive [The Hotsheet] and why we should not feel guilty about a good year of book sales revenue. ACX will be sharing returns data, paying royalties on certain returns, and making opt-out of contracts more flexible, but this does not go far enough according to Susan May and the Fair Deal for Rightsholders and Narrators Group.
Please take my survey on author income streams (by 31 March 2021); What to do if you’re not making a profit from your books [6 Figure Authors]; and 9 Characteristics of a Successful Self-Publishing Mindset [Ask ALLi]
Plus, Not Quite Lost: Travels Without a Sense of Direction with Roz Morris on Books and Travel, photos of Bath in the snow, and how awesome is The Hill We Climb by Amanda Gorman.
Today's podcast sponsor is Findaway Voices, which gives you access to the world's largest network of audiobook sellers and everything you need to create and sell professional audiobooks.
Take back your freedom. Choose your price, choose how you sell, choose how you distribute audio. Check it out at FindawayVoices.com.
Orna Ross is an award-winning and bestselling indie novelist, poet, and founder-director of the , the global non-profit association for self-publishing authors. This advocacy work has seen her named “one of the 100 most influential people in publishing” by UK publishing trade magazine, The Bookseller. (ALLi)
Joanna Penn writes non-fiction for authors and is an award-nominated, New York Times and USA Today bestselling thriller author as J.F.Penn. She’s also an award-winning podcaster, creative entrepreneur, and international professional speaker.
You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and full transcript below.
- What are author setbacks, failures, and mistakes?
- How epic fails can lead to great successes — if you learn from them.
- Freezing is a response to fear, and we all have to find ways to get beyond that — especially in these pandemic times
- Common indie author mistakes — paying for a print run, not learning marketing, hiring the wrong people, undervaluing editing, working with bad companies and getting ripped off, the wrong book cover, build a website around your first book
- When it's not a mistake but you need to give it up anyway — co-writing with family, overwork, projects you don't want to do anymore
- Reframing difficult times
Joanna and Orna do a monthly Advanced Self-Publishing Salon, and Orna does other shows weekly with different co-hosts. You can find Orna Ross at www.OrnaRoss.com and on Twitter @ornaross and Instagram @ornaross.poetry