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Last week I spoke at Edgeware Young Entrepreneur's BootCamp on the topic of “Branding and Marketing in the Digital Economy“.
I sub-titled it “How to Make Money and Get Famous on the Internet” because I figured that is what they really cared about!
This is a topic I am passionate about and I had a great time talking about it. It seemed to reach a few of the young people as well and sparked some new ideas. Although the talk was not specifically about author branding, the concepts still stand so I am sharing the slides and notes with you here.
It is an expansion on this post “How to Discover and Build Your Author Brand” so you might want to read that first.
Right click to download as a PDF with slides and notes => Digital Branding and Marketing
Or download from Scribd below.
Digital Branding and Marketing… Or How To Make Money and Get Famous On the Internet
Please let me know what you think of this topic as I am considering doing an ebook on it. Branding is such an important topic for authors and online businesses, but it is quite a labyrinth of ideas and can be difficult to pin down.