What is the best way to pitch your book to an agent or publisher? What's the best way to write a sales description that pitches your book to a potential reader if you're independent? How can you use the pitch technique to write a book that stands a better chance of selling? All this and more in today's interview with Kate Harrison, author of Pitch Power.
In the intro, I mention the new FindawayVoices promotional pricing tool and BookBub's audiobook ads.
Today's show is sponsored by IngramSpark, who I use to print and distribute my print-on-demand books to 39,000 retailers including independent bookstores, schools and universities, libraries and more. It's your content – do more with it through IngramSpark.com.
Kate Harrison is the bestselling author of 13 novels and seven nonfiction books, which have sold over a million copies and been translated into 25 languages. She was formerly a TV producer at the BBC, and her latest book is Pitch Power: Discover what Makes Your Book Irresistible & how to Sell It.
You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript below.
- Why learning how to pitch a book is relevant even if you’re independent
- Why the emotional tone of your book is a key thing to understand
- How every step we take writing a book contributes to how we’ll pitch it in the end
- The difference between hooks and tag lines
- ‘Reverse engineering’ a book’s hook once it’s written
- Tips for keeping book descriptions fresh across a series
- Tips for how to pitch your book to an agent if you want to get published
- How to finding comparison (comp) titles and authors to help with pitching your book
- The balance between starting fresh with a new pen name or continuing with an established platform
You can find Kate Harrison at kate-harrison.com and on Twitter @KateWritesBooks