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Recommended Books And Resources On Marketing Your Book

The following are books, courses, podcasts and tools that I have found useful on the author journey, specifically related to book marketing.

Books

How To Market A BookHow to Market a Book: Third Edition – by me 🙂

Discoverability: Help Readers Find You in Today's World of Publishing – Kristine Kathryn Rusch

How to Write a Sizzling Synopsis: A Step-by-Step System for Enticing New Readers, Selling More Fiction and Making your Books Sound Good – Bryan Cohen

six figure authorSix Figure Author: Using Data to Sell Books – Chris Fox

Write to Market: Deliver a Book That Sells – Chris Fox

Launch to Market: Easy Marketing for Authors – Chris Fox

Book Launch Blueprint – Tim Grahl (FREE!)

Relaunch Your Novel: Breathe Life into your Backlist – Chris Fox

Marketing for Writers Who Hate Marketing – James Scott Bell

Your Press Release is Breaking my Heart: A Totally Unconventional Guide to Selling Your Story in the Media – Janet Murray

book launch blueprintHow to Get your Self-Published Book into Bookstores – Debbie Young, Dan Holloway and Orna Ross. A guide from the Alliance of Independent Authors

The Prosperous Writer’s Guide to Finding Readers: Build your Author Brand, Raise your Author Profile, and Find Readers to Delight – Honoree Corder, Brian D. Meeks and Michael Anderle

Merchandise for Authors: Engage your Readers while Increasing your Income – Melissa Addey

Unlabel: Selling You Without Selling Out – Marc Ecko

jab jab jab righthookJab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World – Gary Vaynerchuk

Nobody wants to read your sh*t – Steven Pressfield

Permission Marketing, Purple Cow – and anything else by Seth Godin

Influence: The Psychology of Persuasion – Robert Cialdini

To Sell is Human: The Surprising Truth about Moving Others – Daniel H. Pink

Platform: Get Noticed in a Noisy World – Michael Hyatt

Trust Agents: Using the web to build influence, improve reputation and earn trust – Chris Brogan and Julien Smith

Primal Branding: Create Zealots for your Brand, your Company and your Future – Patrick Hanlon

Growth Hacker Marketing – Ryan Holidayperennial seller

Perennial Seller: The Art of Making and Marketing Work That Lasts – Ryan Holiday

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly – David Meerman Scott

Launch: An Internet Millionaire’s Secret Formula to Sell Almost Anything Online, Build a Business you Love, and Live the Life of your Dreams – Jeff Walker

Your First 1000 Copies – Tim Grahl

1001 Ways to Market your Books – John Kremer

Useful podcasts for book marketing

The Sell More Books Show with Jim Kukral and Bryan Cohen

creative penn podcastThe Creative Penn podcast – with Joanna Penn

The Self-Publishing Formula Podcast with Mark Dawson and James Blatch

The Author Biz with Stephen Campbell

Science Fiction and Fantasy Marketing Podcast with Lindsay Buroker, Joe Lallo, and Jeffrey Poole

Self-Publishing Podcast – with Sean Platt, Johnny B. Truant and David Wright

Book Launch Show with Tim Grahl

The Smarty Pants Book Marketing Podcast with Chris Syme and Becca Syme

Tools

KDP Rocket for analysing keywords: www.TheCreativePenn.com/rocket

klyticsK-lytics for analysing categories: www.TheCreativePenn.com/genre

ConvertKit for building your email list: www.TheCreativePenn.com/convert

BookFunnel for delivering free books and ARCs: www.BookFunnel.com

Reedsy for editors, cover designers and book marketing professionals: www.TheCreativePenn.com/reedsy

Free tutorials

build your own author websiteHow to build your own author website in 30 minutes – a tutorial by Joanna Penn

How to automate your author marketing and build your first 10,000 readers webinar replay with Nick Stephenson and Joanna Penn

Successful self-publishing tips video, audio and transcript with Joanna Penn and Mark Dawson

Hacking Amazon: Learn the secrets behind making your book an Amazon Bestseller with Tim Grahl, book launch expert

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Thanks for visiting The Creative Penn

Most of the information on this site is free for you to read, watch or listen to, but The Creative Penn is also a business and my livelihood. So please expect hyperlinks to be affiliate links in many cases, when I receive a small percentage of sales if you wish to purchase. I only recommend tools, books and services that I either use or people I know personally. Integrity and authenticity continue to be of the highest importance to me. Read the privacy policy here. Read the Cookie policy here. I hope you find the site useful! Thanks - Joanna

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