Authors need more encouragement to pitch newspapers, radio, magazines and TV – because you can make it into the national news easier than you think!
I did a press release before Christmas that has had me in newspapers and on national TV – this week, it got me a half page article in MX, which is a free commuter paper for trains and buses in Sydney, Melbourne and Brisbane Australia. My book “How to Enjoy Your Job” is aimed at this exact target market!
Here is the overview of the piece and the text is bigger below.
Here is the text:
If you want more information on how to write a killer press release that gets results, check out The Publicity Hound website which has some brilliant resources.
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[…] A month later, an article in MX, a free commuter newspaper reaching 671,000 people daily in Sydney, Melbourne and Brisbane, […]