How Google Editions And New Google Search Affects Authors And Their Books

Here are two massive developments from Google this week that you need to know about. From looking at these together, it seems clear that Google search will bias books on the Google publishing platform.

Google Launches Editions Digital Publishing

Google Editions ebook store now has a start date of June/July this year. This article from the Wall Street Journal suggests that they will allow any retailers to add books to the store and they will be highlighted on their specific Books search page. Any device will be able to read them as long as the manufacturer allows it. So people can search with Google, find books and immediately buy them.

Google Search has split books out separately

This week, Google changed their search to split out different categories and Books is now a separate way to search. Clearly, Google controls search and once they have a bookselling business they will show books that are in their program, not others.

The first image to the left is a search for my name on Google.com which returns my blog, twitter etc. But there is now a split on the left hand side bar which means separate sub-searches can be done.

Click Books and only one of my books is displayed, “How to Enjoy Your Job”. I only have this one book on Google Books so far. The others are on Amazon.com, my website and other places but not Google Books, and as you can see, they are not displayed at all against my name. Interesting!

Actions for you in order to take advantage of this

  • Set your self-published or backlist books up on Google Books if you haven’t already. Here is a page of information on it. They show up in Google Book search with links to buy at other places but presumably will be sold direct from Google once Editions is available. If you have a publisher, check with them how your book will be integrated with Google Editions.

Consider the very near future. The biggest search engine in the world returns your book based on keyword search terms and people can buy within that page immediately, on any device. Brilliant!  This is yet another way for you to reach an audience with your work, and make it pay. Exciting times indeed!

Image: Flickr CC aahyeah

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Comments

  1. says

    I’ll second that authors should really look into this. I’ve got mine ready for editions, but until it goes live there is still some confusion as to what, exactly, editions will end up being. I definitely like the keyword search though. As another perk to uploading your book to Google Books, I just found and out and even implemented, is a “Search inside my books” feature directly on a personal website – which is integrated with your scanned book on gbooks. There is something really cool about letting readers search the innards of your book (or books, you have multiple search methods!) directly from your website. Take note, authors!

  2. says

    Joanna, thanks for this post! It’s really exciting how Google will handle book selling. As far as I know Editions will run on any device with a web browser, so not only tablets or web-enabled e-readers, but also smartphones are within a reach. It’s a huge market!
    I have my books in Book Search Program since 2008, but they are pdf-ed files of my printed books. Do you know whether an author can place in Google Books also ePub publications?

  3. Anes P.A says

    Hi friends,
    I am with a specific doubt regarding the realization/download of ebooks from google. Currently in our site , we store the onix(metadata) in our system as xml file.
    my question is that How I can download the books whose ONIX exist in our database after purchase . I need to integrate same functionality to our web site. How It can done? I am waiting for your valuable answer, if you know any other who can answer me better, kindly transfer this question to them. I attach a sample file of onix xml file along with this. You can contact me
    directly at : anes.pa@gmail.com

    Thankfully
    Anes P.A

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