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How To Use Audio as an Author For Book Sales and Marketing

People connect with people, and humans have used their voices to connect for millennia. It's hard for authors who favor…

Joanna Penn

The Joy Of Going Small. Hawkesbury Upton LitFest And Why Local Writing Events Matter

Last weekend, I attended Hawkesbury Upton Literary Festival in the Cotswolds. I was there as J.F.Penn for a crime fiction…

Joanna Penn

The Joy Of Genre Mashing: 5 Tips For Writing Cross Genre

Genre is a difficult word as many authors resist being 'put in a box.' But the reality is that, when…

Joanna Penn

How To Self-Publish In India With Rasana Atreya

India is an exciting market for indie authors and today, Rasana Atreya gives an overview of the publishing landscape and…

Joanna Penn

Highlights Of London Book Fair 2016

London Book Fair (LBF) is one of the highlights of the traditional publishing industry calendar. Along with Book Expo America…

Joanna Penn

How To Build An Author Business With Helen Sedwick

Most authors start off self-publishing as a purely creative endeavor, with little expectation around writing more books or earning a…

Joanna Penn

Printmaker Arthur J. Penn Explains His Creative Process

My Dad, Arthur J. Penn, is a visual artist currently focusing on printmaking. Today, I'm sharing a short video [1…

Joanna Penn

Video Marketing And YouTube Tips For Authors With Michael La Ronn

Video can be a great way to stand out in a crowded book market. In today's show, Michael La Ronn…

Joanna Penn

How To Sell More Books on iBooks

If you're a new author with one or two books, then it can make sense to go exclusive with KDP…

Joanna Penn

Global Self-Publishing And How To Sell More Books On Kobo With Mark Lefebvre

As faster internet speeds and cheaper cellphone devices bring digital books to the rest of the world, I believe authors…

Joanna Penn