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Author 2.0 Program Reactions So Far

OLD POST ALERT! This is an older post and although you might find some useful tips, any technical or publishing information is likely to be out of date. Please click on Start Here on the menu bar above to find links to my most useful articles, videos and podcast. Thanks and happy writing! – Joanna Penn

The Author 2.0 Blueprint was launched over a month ago as a free resource now downloaded over 2000 times. The Blueprint is free but there is a premium course available that shows you exactly how to implement everything through videos, audio and text based modules. The people who joined first are almost halfway through the program and are finding great benefits from it. I am so pleased because I believed it would help people and save them money, and sure enough, it is!

Here are emails from 2 participants of the program.

“I have been self-publishing since 2002, and up until last year, I went through vanity pod companies, which means I paid other people to do all the work for me in producing a book, including some of the things mentioned in Author 2.0.  After paying someone else to do these things for me for 17 of my books, my total cost amounted to about $10,000, which looking back, is insane.
Last year, I realized I could do this myself for very little cost with places like Lulu and CreateSpace.  Having spent a lot of money with the vanity pod companies, I realized it was prudent to find a way to do this myself.
I already knew how to make a book interior file and a book cover by the time I found out about Author 2.0, but I wanted to learn how to make a book trailer, podcast my book, put my book in multiple ebook formats, and better promote my book.  Those are the reasons I signed up for it, and I am very glad I did for several reasons.

One, I have four young kids, and I was very happy to see that I could download the information onto my computer.  That means I can go to it when it's convenient for me.  This way, I'm not stuck with a timeframe of having to look at a pdf file, listen to an audio, or look at a video.  This program is very flexible, which is exactly what a mother of four needs.

Two, in the long run, this program is going to save me a lot of money. For example, today I just looked at the video of how to make a book trailer.  I've never done this before, and I have actually paid $399 to have my vanity pod company do this for me on one of my books.  That can get very expensive if I were to keep doing this.  Author 2.0 costs about $300 (this is all US dollars here), so the book trailer module is already paying for itself in this one area.  Instead of paying that much for a book trailer, I can now make all of my own trailers for a lot less.  I haven't done the math yet but I imagine it will cost me less than $20 for the pictures and audio files I plan to buy for one book.  Granted, there are other companies out there that will make book trailers for less than $399, but it's still more cost effective for me to do this myself.  (And remember, this is just one expense an independent author can pay for when looking for ways to promote their books.)

Three, the step-by-step videos are, by far, the most helpful tools in this program, in my opinion. Joanna walks authors through the process of getting a book ontowww.smashwords.com so you can make ebooks in multiple formats, making a book trailer from scratch, and more.  This will help me eliminate hours of aggravation in playing the trial and error game, though I still expect to have to experiment.  It's just a lot of the guesswork is now gone.

Four, though I am no longer a beginner in the whole process of making books and promoting them, I believe this program is for people at all stages of the game, whether you are beginning or continuing to learn. I recommend this to anyone simply because the material in Author 2.0 is comprehensive and indepth.  I really believe Author 2.0 is a good price for the value of the material you get. I know I'm going to save hundreds of dollars in making about seven book trailers on my own, and that's just doing one thing this program covers.  Other people will find their own specific interests and be able to save money by doing the things covered in Author 2.0.”    Ruth Ann Nordin, Self Publishing Can Be Good – Ruth also made her first book trailer here.

Aggie Villanueva

“I started getting so many ideas from just part of what I read and watched in that first lesson. My excitement forced me to get up right then and there and start implementing those ideas. That first module was like fireworks exploding with possibilities, and I know the rest will be the same. I realized I need to take in your modules slowly, one at a time, to absorb and implement what is there before charging ahead to the rest. Author 2.0 is not made for a quick read and viewing; it deserves my undivided attention, and for me to make time to focus completely. There is so muchmeat in it, and new possibilities for getting my work “out there,” that I foresee working thoroughly through your modules for the next year at least. And I foresee, because of Author 2.0, an explosion in my writing (and photography) business. Thank you, Joanna.”   Aggie Villanueva, Visual Arts Junction

You can download the Blueprint for free here, as well as getting bonus audios and a video. You can also listen to a podcast I did about the course here.

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