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	<title>The Creative Penn</title>
	<link>http://www.thecreativepenn.com</link>
	<description>Adventures in Writing, Publishing and Book Marketing</description>
	<lastBuildDate>Fri, 03 Sep 2010 06:15:39 +0000</lastBuildDate>
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		<title>How To Use Book Trailers Effectively. Interview With Darcy Pattison</title>
		<description><![CDATA[
			
				
			
		
Book trailers and online video marketing are really effective these days as there is a huge audience on YouTube and other sites consuming video. But how do you use video effectively? In today&#8217;s podcast, we explore book trailers in more detail.
Darcy Pattison is an award winning children&#8217;s book author and writing teacher. She teaches the [...]


Related posts:<ol><li><a href='http://www.thecreativepenn.com/2010/03/08/7-reasons-why-writers-need-to-start-using-video-for-book-promotion/' rel='bookmark' title='Permanent Link: 7 Reasons Why Writers Need To Start Using Video For Book Promotion'>7 Reasons Why Writers Need To Start Using Video For Book Promotion</a> <small> A few weeks ago Simon &amp; Schuster told authors...</small></li>
<li><a href='http://www.thecreativepenn.com/2010/01/03/market-your-book-like-a-movie/' rel='bookmark' title='Permanent Link: Market Your Book Like A Movie'>Market Your Book Like A Movie</a> <small> This is a guest post from Chung Nguyen-Le, founder...</small></li>
<li><a href='http://www.thecreativepenn.com/2010/08/26/book-marketing-use-your-email-signature-effectively/' rel='bookmark' title='Permanent Link: Book Marketing: Use Your Email Signature Effectively'>Book Marketing: Use Your Email Signature Effectively</a> <small> You have probably heard this advice before, but have...</small></li>
</ol>

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		<link>http://www.thecreativepenn.com/2010/09/03/how-to-use-book-trailers-effectively-interview-with-darcy-pattison/</link>
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		<title>The Accidental Author: Lessons Learned From Writing A Children’s Book</title>
		<description><![CDATA[
			
				
			
		
This is a guest post from Cindy Jett, author of &#8216;Harry the Happy Caterpillar Grows: Helping children adjust to change&#8221;. If you&#8217;d like to write a guest post for the blog, please check the submission guidelines here. 
When I considered writing a guest post, I thought to myself, what do I know about writing for [...]


Related posts:<ol><li><a href='http://www.thecreativepenn.com/2010/06/27/podcast-writing-books-for-children-with-fiona-ingram/' rel='bookmark' title='Permanent Link: Podcast: Writing Books For Children With Fiona Ingram'>Podcast: Writing Books For Children With Fiona Ingram</a> <small> This podcast is for people writing for children of...</small></li>
<li><a href='http://www.thecreativepenn.com/2009/11/19/nanowrimo-day-18-lessons-learned-on-writing-my-first-thriller-novel/' rel='bookmark' title='Permanent Link: NaNoWriMo Day 18: Lessons Learned on Writing My First Thriller Novel'>NaNoWriMo Day 18: Lessons Learned on Writing My First Thriller Novel</a> <small> My word count = 17,399. Here&#8217;s my video with...</small></li>
<li><a href='http://www.thecreativepenn.com/2010/03/11/on-writing-and-creativity-lessons-learned-by-my-35th-birthday/' rel='bookmark' title='Permanent Link: On Writing and Creativity: Lessons Learned By My 35th Birthday'>On Writing and Creativity: Lessons Learned By My 35th Birthday</a> <small> It&#8217;s my 35th birthday today and so here is...</small></li>
</ol>

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		<link>http://www.thecreativepenn.com/2010/09/01/the-accidental-author-lessons-learned-from-writing-a-children%e2%80%99s-book/</link>
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		<title>Writing, Publishing Options And Book Marketing: August Ezine</title>
		<description><![CDATA[
			
				
			
		
August has been a crazy month for me! I have been fully into editing my thriller novel Pentecost, as well as speaking and doing much more video for the blog as well as my YouTube channel. I&#8217;ve also done some amazing audio interviews on the podcast on creativity, spoken word poetry, copywriting, and ebook publishing. [...]


Related posts:<ol><li><a href='http://www.thecreativepenn.com/2010/07/30/writing-publishing-bookmarketing-ezine/' rel='bookmark' title='Permanent Link: Writing, Publishing and Book Marketing: The Creative Penn Ezine July 2010'>Writing, Publishing and Book Marketing: The Creative Penn Ezine July 2010</a> <small> Here is the Ezine for July. It includes highlights...</small></li>
<li><a href='http://www.thecreativepenn.com/2009/12/02/november-ezine-on-writing-publishing-book-sales-and-marketing/' rel='bookmark' title='Permanent Link: November Ezine on Writing, Publishing, Book Sales and Marketing'>November Ezine on Writing, Publishing, Book Sales and Marketing</a> <small> Here is the November Ezine, a PDF round-up of...</small></li>
<li><a href='http://www.thecreativepenn.com/2010/06/30/writing-publishing-book-marketing-ezine-june/' rel='bookmark' title='Permanent Link: Writing, Publishing and Book Marketing Ezine June 2010'>Writing, Publishing and Book Marketing Ezine June 2010</a> <small> Half the year has flown by, and we&#8217;re almost...</small></li>
</ol>

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		<link>http://www.thecreativepenn.com/2010/08/30/writing-publishing-book-marketing-ezine-august/</link>
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		<title>Copywriting That Sells Your Books Podcast With Paul Lonergan</title>
		<description><![CDATA[
			
				
			
		
In this great podcast, we explore copywriting for authors that can help sell books including headline writing, capturing people&#8217;s attention and the call to action as well as exploring authenticity and Facebook ads among other topics! 
Paul Lonergan is an author, ghostwriter and copywriter with AlwaysWrite.com.au. For more than 20 years, he&#8217;s been using words [...]


Related posts:<ol><li><a href='http://www.thecreativepenn.com/2010/07/07/top-5-copywriting-secrets-to-selling-your-book/' rel='bookmark' title='Permanent Link: Top 5 Copywriting Secrets To Selling Your Book'>Top 5 Copywriting Secrets To Selling Your Book</a> <small> This is a guest post from Paul Lonergan, an...</small></li>
<li><a href='http://www.thecreativepenn.com/2010/05/14/podcast-advanced-blogging-tips-for-authors-with-blogging-teacher-paul-cunningham/' rel='bookmark' title='Permanent Link: Podcast: Advanced Blogging Tips For Authors With Blogging Teacher, Paul Cunningham'>Podcast: Advanced Blogging Tips For Authors With Blogging Teacher, Paul Cunningham</a> <small> If you are new to blogging, try this Blogging...</small></li>
<li><a href='http://www.thecreativepenn.com/2010/06/27/podcast-writing-books-for-children-with-fiona-ingram/' rel='bookmark' title='Permanent Link: Podcast: Writing Books For Children With Fiona Ingram'>Podcast: Writing Books For Children With Fiona Ingram</a> <small> This podcast is for people writing for children of...</small></li>
</ol>

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		<link>http://www.thecreativepenn.com/2010/08/28/copywriting-that-sells-your-books-paul-lonergan/</link>
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	<item>
		<title>Book Marketing: Use Your Email Signature Effectively</title>
		<description><![CDATA[
			
				
			
		
You have probably heard this advice before, but have you done anything about it? What does your email signature say right now?
I get emails every day from people commenting on the blog, asking questions or telling me about their books which I love to receive and happily reply to. However, over 50% of those emails [...]


Related posts:<ol><li><a href='http://www.thecreativepenn.com/2010/07/28/resource-pages-writing-publishing-book-marketing/' rel='bookmark' title='Permanent Link: New Resource Pages: Writing, Publishing, Book Marketing'>New Resource Pages: Writing, Publishing, Book Marketing</a> <small> Amazingly, this blog now has nearly 400 posts and...</small></li>
<li><a href='http://www.thecreativepenn.com/2010/04/06/social-networking-for-authors-twitter-tips/' rel='bookmark' title='Permanent Link: Social Networking For Authors: Tips For Using Twitter Effectively'>Social Networking For Authors: Tips For Using Twitter Effectively</a> <small> Social networking is now a mainstream form of communication...</small></li>
<li><a href='http://www.thecreativepenn.com/2009/09/26/podcast-dana-lynn-smith-on-book-marketing/' rel='bookmark' title='Permanent Link: Podcast: Dana Lynn Smith on Book Marketing'>Podcast: Dana Lynn Smith on Book Marketing</a> <small> Dana Lynn Smith is owner of Texana Publishing Consultants...</small></li>
</ol>

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		<link>http://www.thecreativepenn.com/2010/08/26/book-marketing-use-your-email-signature-effectively/</link>
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	<item>
		<title>Seth Godin Gives Up On Traditional Publishing</title>
		<description><![CDATA[
			
				
			
		
The publishing world and the blogosphere is full of the reports that Seth Godin, 12 x NY bestselling author of marketing books, has given up on traditional publishing. Here is his blog post outlining his move to digital publishing as it allows rapid spreading of ideas direct to the customer. I previously posted about how [...]


Related posts:<ol><li><a href='http://www.thecreativepenn.com/2010/02/08/book-launch-seth-godin/' rel='bookmark' title='Permanent Link: How To Launch A Book With No Traditional Media Like Seth Godin'>How To Launch A Book With No Traditional Media Like Seth Godin</a> <small> Seth Godin, thought leader, marketing guru and prolific author...</small></li>
<li><a href='http://www.thecreativepenn.com/2010/05/03/podcast-crime-writer-seth-harwood-on-new-publishing-paradigms-and-author-marketing/' rel='bookmark' title='Permanent Link: Podcast: Crime Writer Seth Harwood On New Publishing Paradigms And Author Marketing'>Podcast: Crime Writer Seth Harwood On New Publishing Paradigms And Author Marketing</a> <small> It&#8217;s great to have crime novelist Seth Harwood on...</small></li>
<li><a href='http://www.thecreativepenn.com/2009/09/19/podcast-julia-mccutchen-book-proposals-traditional-publishing/' rel='bookmark' title='Permanent Link: Podcast: Julia McCutchen on Brilliant Book Proposals and the Traditional Publishing Process'>Podcast: Julia McCutchen on Brilliant Book Proposals and the Traditional Publishing Process</a> <small> On reading this blog, you might think I am...</small></li>
</ol>

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		<link>http://www.thecreativepenn.com/2010/08/24/seth-godin-gives-up-on-traditional-publishing/</link>
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		<title>Get Ahead Of The Curve: Author 2.0 In Bali, Oct 1-6</title>
		<description><![CDATA[
			
				
			
		
Have you heard any of the following lately? 

You must build an author platform online. Authors need to be able to market their own book.


Authors should be blogging and using social networks like Twitter and Facebook to connect with their fans


Authors should be doing video and podcasting, and reaching out to their fans with multi-media


Publishers [...]


Related posts:<ol><li><a href='http://www.thecreativepenn.com/2010/03/26/can-you-make-time-for-your-writing-career-bali-oct-1-6-2010/' rel='bookmark' title='Permanent Link: Make Time For Your Creative Self: Bali Oct 1-6 2010'>Make Time For Your Creative Self: Bali Oct 1-6 2010</a> <small> Do you wish you had some time to focus...</small></li>
<li><a href='http://www.thecreativepenn.com/bali/' rel='bookmark' title='Permanent Link: Bali Writer&#8217;s Retreat, Oct 1-6, 2010'>Bali Writer&#8217;s Retreat, Oct 1-6, 2010</a> <small> I am very excited to announce that I will...</small></li>
<li><a href='http://www.thecreativepenn.com/2010/05/19/writers-retreat-in-bali-interview-with-robin-sparks/' rel='bookmark' title='Permanent Link: Writer&#8217;s Retreat in Bali: Interview With Robin Sparks'>Writer&#8217;s Retreat in Bali: Interview With Robin Sparks</a> <small> Robin Sparks organizes writing retreats and workshops all over...</small></li>
</ol>

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		<link>http://www.thecreativepenn.com/2010/08/23/get-ahead-of-the-curve/</link>
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	<item>
		<title>Podcast: EBook Publishing With Michelle Halket, ireadiwrite Publishing</title>
		<description><![CDATA[
			
				
			
		
Michelle Halket is the Creative Director for ireadiwrite Publishing, an independent press specializing in digital books. Passionate about technology and books, Michelle works with writers from submission to publication.
In this podcast, you will learn: 

How Michelle started her career with Nielsen marketing, but she wanted to help authors and foster the creative spirit. She started [...]


Related posts:<ol><li><a href='http://www.thecreativepenn.com/2009/10/10/podcast-neal-hoskins-on-publishing-books-as-iphone-apps/' rel='bookmark' title='Permanent Link: Podcast: Neal Hoskins on Publishing Books as iPhone Apps'>Podcast: Neal Hoskins on Publishing Books as iPhone Apps</a> <small> I am an iPhone geek! I love mine and...</small></li>
<li><a href='http://www.thecreativepenn.com/2010/01/29/international-ebooks-an-update/' rel='bookmark' title='Permanent Link: International Ebooks and Ebook Readers: An Update'>International Ebooks and Ebook Readers: An Update</a> <small> There has been some big news in the ebook...</small></li>
<li><a href='http://www.thecreativepenn.com/2010/06/10/on-the-traditional-publishing-process-with-hazel-flynn/' rel='bookmark' title='Permanent Link: On the Traditional Publishing Process with Hazel Flynn'>On the Traditional Publishing Process with Hazel Flynn</a> <small> I am a lover of books in all mediums...</small></li>
</ol>

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		<link>http://www.thecreativepenn.com/2010/08/21/podcast-ebook-publishing-ireadiwrite/</link>
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	<item>
		<title>Adventures in Mobile Publishing</title>
		<description><![CDATA[
			
				
			
		
This is a guest post from Jamie Guiney, a literary fiction writer from Co. Armagh, Northern Ireland. If you would like to write a guest post, please check the guidelines here. 
All writers eventually reach the stage where they must release their writing on the world.  They must send their stories, their novels, off [...]


Related posts:<ol><li><a href='http://www.thecreativepenn.com/2010/07/02/self-publishing-dan-poynter/' rel='bookmark' title='Permanent Link: Podcast: Self Publishing And Book Marketing Tips From Dan Poynter'>Podcast: Self Publishing And Book Marketing Tips From Dan Poynter</a> <small> Dan Poynter started his self-publishing career in 1969 as...</small></li>
<li><a href='http://www.thecreativepenn.com/2009/09/19/podcast-julia-mccutchen-book-proposals-traditional-publishing/' rel='bookmark' title='Permanent Link: Podcast: Julia McCutchen on Brilliant Book Proposals and the Traditional Publishing Process'>Podcast: Julia McCutchen on Brilliant Book Proposals and the Traditional Publishing Process</a> <small> On reading this blog, you might think I am...</small></li>
</ol>

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		<link>http://www.thecreativepenn.com/2010/08/19/adventures-in-mobile-publishing/</link>
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	<item>
		<title>Why Do We Read Fiction And Why Do We Write Fiction?</title>
		<description><![CDATA[
			
				
			
		
Why do we read fiction and why do we write fiction?
Here&#8217;s a little video about my thoughts on the matter. What do you think?

If you like to read, here&#8217;s what I cover in the video: 
Life is fantastic but it can also be pretty crappy, overwhelming, busy and crazy at times. We sometimes need escape and that&#8217;s [...]


Related posts:<ol><li><a href='http://www.thecreativepenn.com/2009/09/23/remix-my-lit-literature-thats-read-and-write/' rel='bookmark' title='Permanent Link: Remix My Lit: Literature That&#8217;s Read and Write'>Remix My Lit: Literature That&#8217;s Read and Write</a> <small> I went to the Remix My Lit masterclass at...</small></li>
<li><a href='http://www.thecreativepenn.com/2010/08/01/editing-your-novel-high-level-story-read-through/' rel='bookmark' title='Permanent Link: Editing Your Novel: High Level Story Read Through'>Editing Your Novel: High Level Story Read Through</a> <small> Finishing the first draft of my novel just made...</small></li>
<li><a href='http://www.thecreativepenn.com/2009/12/28/how-to-write-your-first-book/' rel='bookmark' title='Permanent Link: Podcast: How To Write Your First Book with Joanna Penn'>Podcast: How To Write Your First Book with Joanna Penn</a> <small> I have had many questions about how to actually...</small></li>
</ol>

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		<link>http://www.thecreativepenn.com/2010/08/17/why-read-write-fiction/</link>
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