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	<title>Comments on: What is Print-on-Demand and why should I do it?</title>
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	<description>Adventures in Writing, Publishing and Book Marketing</description>
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		<title>By: Speaking About Your Book: 7 Tips For Successful Public Speaking &#124; The Creative Penn</title>
		<link>http://www.thecreativepenn.com/2008/12/03/what-is-print-on-demand-and-why-should-i-do-it/comment-page-1/#comment-3126</link>
		<dc:creator>Speaking About Your Book: 7 Tips For Successful Public Speaking &#124; The Creative Penn</dc:creator>
		<pubDate>Mon, 09 Nov 2009 07:01:07 +0000</pubDate>
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		<description>[...] making a difference in the world. One of the best moments was when one lady finally understood print-on-demand. Her jaw literally dropped, and she said &#8220;This changes everything. It is possible to [...]</description>
		<content:encoded><![CDATA[<p>[...] making a difference in the world. One of the best moments was when one lady finally understood print-on-demand. Her jaw literally dropped, and she said &#8220;This changes everything. It is possible to [...]</p>
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		<title>By: Sharon Dexter</title>
		<link>http://www.thecreativepenn.com/2008/12/03/what-is-print-on-demand-and-why-should-i-do-it/comment-page-1/#comment-2523</link>
		<dc:creator>Sharon Dexter</dc:creator>
		<pubDate>Wed, 02 Sep 2009 19:50:32 +0000</pubDate>
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		<description>Print on Demand is definitely the way to go these days. With the costs of printing thousands of publications with the hopes and expectations that they &quot;may&quot; sell, having a print on demand solution not only reduces this risk, but reduces storage and postage costs as well.  Most consumers want the publication in a variety of formats, electronically for the instant satisfaction but in print as well for notes and future use.  POD is the future. Printing companies can easily set up books in their library for users to order on demand in these formats.</description>
		<content:encoded><![CDATA[<p>Print on Demand is definitely the way to go these days. With the costs of printing thousands of publications with the hopes and expectations that they &#8220;may&#8221; sell, having a print on demand solution not only reduces this risk, but reduces storage and postage costs as well.  Most consumers want the publication in a variety of formats, electronically for the instant satisfaction but in print as well for notes and future use.  POD is the future. Printing companies can easily set up books in their library for users to order on demand in these formats.</p>
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		<title>By: Print-On-Demand Will Save You Money &#124; The Creative Penn</title>
		<link>http://www.thecreativepenn.com/2008/12/03/what-is-print-on-demand-and-why-should-i-do-it/comment-page-1/#comment-1702</link>
		<dc:creator>Print-On-Demand Will Save You Money &#124; The Creative Penn</dc:creator>
		<pubDate>Thu, 16 Jul 2009 06:59:31 +0000</pubDate>
		<guid isPermaLink="false">http://174.132.114.130/~joannap/?p=47#comment-1702</guid>
		<description>[...] Print-on-demand (POD) publishing is when you load your completed book files to a provider like Lulu, CreateSpace, Booksurge etc. A customer buys your book from an online bookstore e.g. Amazon.com. The order goes to this provider, they print one book and it is shipped to the customer. You have not paid anything for that book. You get revenue from the book e.g. I get US$2.50 for every book I sell on Amazon via POD. [...]</description>
		<content:encoded><![CDATA[<p>[...] Print-on-demand (POD) publishing is when you load your completed book files to a provider like Lulu, CreateSpace, Booksurge etc. A customer buys your book from an online bookstore e.g. Amazon.com. The order goes to this provider, they print one book and it is shipped to the customer. You have not paid anything for that book. You get revenue from the book e.g. I get US$2.50 for every book I sell on Amazon via POD. [...]</p>
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		<title>By: Adventures in Publishing: Selling books globally - by The Creative Penn &#124; The Creative Penn</title>
		<link>http://www.thecreativepenn.com/2008/12/03/what-is-print-on-demand-and-why-should-i-do-it/comment-page-1/#comment-1237</link>
		<dc:creator>Adventures in Publishing: Selling books globally - by The Creative Penn &#124; The Creative Penn</dc:creator>
		<pubDate>Tue, 30 Jun 2009 23:35:43 +0000</pubDate>
		<guid isPermaLink="false">http://174.132.114.130/~joannap/?p=47#comment-1237</guid>
		<description>[...] Print-on-demand and internet sales enable you as the author to be based anywhere in the world. You can sell your book to someone anywhere in the world. [...]</description>
		<content:encoded><![CDATA[<p>[...] Print-on-demand and internet sales enable you as the author to be based anywhere in the world. You can sell your book to someone anywhere in the world. [...]</p>
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		<title>By: admin</title>
		<link>http://www.thecreativepenn.com/2008/12/03/what-is-print-on-demand-and-why-should-i-do-it/comment-page-1/#comment-1212</link>
		<dc:creator>admin</dc:creator>
		<pubDate>Sun, 28 Jun 2009 05:48:24 +0000</pubDate>
		<guid isPermaLink="false">http://174.132.114.130/~joannap/?p=47#comment-1212</guid>
		<description>Thanks for your comment Larina. 
Re Lulu and other self-pub companies, they all offer publishing by them i.e. they hold the ISBN, or published by yourself - you hold ISBN. I chose to publish with Lulu as it was easier for me being out of the US - it doesn&#039;t affect my rights as copyright holder. I can also pull it anything should another publisher want it, or should I want to publish elsewhere. 
Re marketing for any books - authors HAVE to be able to market themselves now. Yes, it takes time and yes, it is necessary. I say this as a self-pub author, but check out comments from Rachelle Gardner, literary agent here 
http://cba-ramblings.blogspot.com/2009/06/why-you-should-help-sell-your-book.html

and on the author platform 
http://cba-ramblings.blogspot.com/2009/06/dreaded-author-platform.html

All authors need to market whether they are traditional or self-pub. I hope that helps! Thanks, Joanna</description>
		<content:encoded><![CDATA[<p>Thanks for your comment Larina.<br />
Re Lulu and other self-pub companies, they all offer publishing by them i.e. they hold the ISBN, or published by yourself &#8211; you hold ISBN. I chose to publish with Lulu as it was easier for me being out of the US &#8211; it doesn&#8217;t affect my rights as copyright holder. I can also pull it anything should another publisher want it, or should I want to publish elsewhere.<br />
Re marketing for any books &#8211; authors HAVE to be able to market themselves now. Yes, it takes time and yes, it is necessary. I say this as a self-pub author, but check out comments from Rachelle Gardner, literary agent here<br />
<a href="http://cba-ramblings.blogspot.com/2009/06/why-you-should-help-sell-your-book.html" rel="nofollow">http://cba-ramblings.blogspot.com/2009/06/why-you-should-help-sell-your-book.html</a></p>
<p>and on the author platform<br />
<a href="http://cba-ramblings.blogspot.com/2009/06/dreaded-author-platform.html" rel="nofollow">http://cba-ramblings.blogspot.com/2009/06/dreaded-author-platform.html</a></p>
<p>All authors need to market whether they are traditional or self-pub. I hope that helps! Thanks, Joanna</p>
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		<title>By: Larina Warnock</title>
		<link>http://www.thecreativepenn.com/2008/12/03/what-is-print-on-demand-and-why-should-i-do-it/comment-page-1/#comment-1211</link>
		<dc:creator>Larina Warnock</dc:creator>
		<pubDate>Sun, 28 Jun 2009 00:00:02 +0000</pubDate>
		<guid isPermaLink="false">http://174.132.114.130/~joannap/?p=47#comment-1211</guid>
		<description>I think print-on-demand technology is a great step forward in environmental terms, but there are a couple of things that haven&#039;t been worked out yet and I wonder about your take on them.  First, if you publish through Lulu, isn&#039;t true that Lulu holds the ISBN number (i.e. a publishing &#039;press&#039; shouldn&#039;t use Lulu because the book wouldn&#039;t be listed as their pulication)?  Also, it&#039;s easy for a self-published book to be lost in the shuffle (or even filtered out on some sites), so are marketing costs actually higher for self-publishing than with traditional publishers who likely already have marketing tools in place?  I can see how marketing alone could take a great deal of writing time away from the writer.</description>
		<content:encoded><![CDATA[<p>I think print-on-demand technology is a great step forward in environmental terms, but there are a couple of things that haven&#8217;t been worked out yet and I wonder about your take on them.  First, if you publish through Lulu, isn&#8217;t true that Lulu holds the ISBN number (i.e. a publishing &#8216;press&#8217; shouldn&#8217;t use Lulu because the book wouldn&#8217;t be listed as their pulication)?  Also, it&#8217;s easy for a self-published book to be lost in the shuffle (or even filtered out on some sites), so are marketing costs actually higher for self-publishing than with traditional publishers who likely already have marketing tools in place?  I can see how marketing alone could take a great deal of writing time away from the writer.</p>
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		<title>By: Print-On-Demand Changed My Life - by Joanna Penn &#124; The Creative Penn</title>
		<link>http://www.thecreativepenn.com/2008/12/03/what-is-print-on-demand-and-why-should-i-do-it/comment-page-1/#comment-1151</link>
		<dc:creator>Print-On-Demand Changed My Life - by Joanna Penn &#124; The Creative Penn</dc:creator>
		<pubDate>Thu, 18 Jun 2009 06:11:09 +0000</pubDate>
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		<description>[...] can also check out the pros and cons of print-on-demand technology for [...]</description>
		<content:encoded><![CDATA[<p>[...] can also check out the pros and cons of print-on-demand technology for [...]</p>
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		<title>By: Podcast: Heather Wallace on Print-on-Demand and Online Marketing - by Joanna Penn &#124; The Creative Penn</title>
		<link>http://www.thecreativepenn.com/2008/12/03/what-is-print-on-demand-and-why-should-i-do-it/comment-page-1/#comment-1029</link>
		<dc:creator>Podcast: Heather Wallace on Print-on-Demand and Online Marketing - by Joanna Penn &#124; The Creative Penn</dc:creator>
		<pubDate>Wed, 27 May 2009 06:17:16 +0000</pubDate>
		<guid isPermaLink="false">http://174.132.114.130/~joannap/?p=47#comment-1029</guid>
		<description>[...] What is Print-on-Demand and why should you do it?  [...]</description>
		<content:encoded><![CDATA[<p>[...] What is Print-on-Demand and why should you do it?  [...]</p>
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		<title>By: Espresso Book Machine: A trip to visit new technology - by The Creative Penn &#124; The Creative Penn</title>
		<link>http://www.thecreativepenn.com/2008/12/03/what-is-print-on-demand-and-why-should-i-do-it/comment-page-1/#comment-116</link>
		<dc:creator>Espresso Book Machine: A trip to visit new technology - by The Creative Penn &#124; The Creative Penn</dc:creator>
		<pubDate>Mon, 09 Feb 2009 22:39:32 +0000</pubDate>
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		<description>[...] future of publishing now, empowering authors to produce and sell their books in new ways. This is print-on-demand in the consumers’ hands – a brilliant idea just starting to take [...]</description>
		<content:encoded><![CDATA[<p>[...] future of publishing now, empowering authors to produce and sell their books in new ways. This is print-on-demand in the consumers’ hands – a brilliant idea just starting to take [...]</p>
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		<title>By: What is Publishing 2.0 and why is it great news for writers? - The Creative Penn &#124; The Creative Penn</title>
		<link>http://www.thecreativepenn.com/2008/12/03/what-is-print-on-demand-and-why-should-i-do-it/comment-page-1/#comment-70</link>
		<dc:creator>What is Publishing 2.0 and why is it great news for writers? - The Creative Penn &#124; The Creative Penn</dc:creator>
		<pubDate>Sun, 18 Jan 2009 01:36:13 +0000</pubDate>
		<guid isPermaLink="false">http://174.132.114.130/~joannap/?p=47#comment-70</guid>
		<description>[...] Print-on-demand (POD) technology is when you load a print-ready file to a POD publisher online. When an order comes in for your book, they print the book and send it to the customer directly. You get a smaller cut of the sale price but you have no stock to store, no postage hassle or costs and no up-front print costs. If you are a self-published author, you have the global rights to your book. You can have multiple POD publishers in order to lower costs from postage e.g. use Lulu.com in USA and Pothi.com in India.   [...]</description>
		<content:encoded><![CDATA[<p>[...] Print-on-demand (POD) technology is when you load a print-ready file to a POD publisher online. When an order comes in for your book, they print the book and send it to the customer directly. You get a smaller cut of the sale price but you have no stock to store, no postage hassle or costs and no up-front print costs. If you are a self-published author, you have the global rights to your book. You can have multiple POD publishers in order to lower costs from postage e.g. use Lulu.com in USA and Pothi.com in India.   [...]</p>
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